{"id":31,"date":"2024-01-23T16:25:01","date_gmt":"2024-01-23T15:25:01","guid":{"rendered":"https:\/\/trend-setting.fr\/exam2a1\/?p=31"},"modified":"2024-01-23T16:25:18","modified_gmt":"2024-01-23T15:25:18","slug":"31","status":"publish","type":"post","link":"https:\/\/trend-setting.fr\/exam2a1\/2024\/01\/23\/31\/","title":{"rendered":""},"content":{"rendered":"

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LE METAVERSE, NOUVEAU HOBBIE DES MARQUES DE MODE\u00a0<\/p>\n

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Bienvenue dans notre newsletter mensuelle d\u00e9di\u00e9e aux actualit\u00e9s et nouveaut\u00e9s dans le milieu de la mode.\u00a0<\/span><\/p>\n

Aujourd’hui, nous abordons le sujet du METAVERSE. Celui-ci fait \u00e0 la fois pol\u00e9mique mais redonne aussi beaucoup d’espoir quant \u00e0 la continuit\u00e9 du d\u00e9veloppement technique et moderne des marques de mode et luxe.<\/p>\n

D\u00e9couvrez les principaux besoin d’instaurer le metaverse dans une marque, les outils, cr\u00e9ations et tout le reste dans votre newsletter ! BONNE LECTURE\u00a0<\/span><\/p>\n

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[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1″ theme_builder_area=\u00a0\u00bbpost_content\u00a0\u00bb _builder_version=\u00a0\u00bb4.23.1″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb][et_pb_row _builder_version=\u00a0\u00bb4.23.1″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb column_structure=\u00a0\u00bb1_2,1_2″ theme_builder_area=\u00a0\u00bbpost_content\u00a0\u00bb][et_pb_column _builder_version=\u00a0\u00bb4.23.1″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb type=\u00a0\u00bb1_2″ theme_builder_area=\u00a0\u00bbpost_content\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.23.1″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb theme_builder_area=\u00a0\u00bbpost_content\u00a0\u00bb hover_enabled=\u00a0\u00bb0″ sticky_enabled=\u00a0\u00bb0″ text_font=\u00a0\u00bbArchivo Black||||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#000000″]<\/p>\n

L\u2019empreinte virtuelle d’une marque de mode devient primordiale ! Au fil des ans, avec des exp\u00e9riences immersives continues pour ses utilisateurs dans le m\u00e9taverse, les marques d\u00e9veloppent des nouvelles mani\u00e8res de faire de la\u00a0publicit\u00e9, de\u00a0vendre, de faire essayer et m\u00eame de nouvelles mani\u00e8res d’acheter !\u00a0<\/span><\/p>\n

[\/et_pb_text][et_pb_image src=\u00a0\u00bbhttps:\/\/trend-setting.fr\/exam2a1\/wp-content\/uploads\/sites\/27\/2024\/01\/Adidas-Stan-Smith-ar-scaled-1.webp\u00a0\u00bb _builder_version=\u00a0\u00bb4.23.1″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb theme_builder_area=\u00a0\u00bbpost_content\u00a0\u00bb hover_enabled=\u00a0\u00bb0″ sticky_enabled=\u00a0\u00bb0″ title_text=\u00a0\u00bbAdidas-Stan-Smith-ar-scaled\u00a0\u00bb][\/et_pb_image][\/et_pb_column][et_pb_column _builder_version=\u00a0\u00bb4.23.1″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb type=\u00a0\u00bb1_2″ theme_builder_area=\u00a0\u00bbpost_content\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.23.1″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb theme_builder_area=\u00a0\u00bbpost_content\u00a0\u00bb hover_enabled=\u00a0\u00bb0″ sticky_enabled=\u00a0\u00bb0″ text_text_color=\u00a0\u00bb#E09900″ text_font=\u00a0\u00bbArchivo Black||on||||||\u00a0\u00bb]<\/p>\n

Des QR codes afin d’acc\u00e9der \u00e0 une nouvelle collection. EL’essayer, la voir, s’en int\u00e9grer … Quoi de mieux pour une marque de mode de se redonner une image \u00e9cologique, jeune et innovatrice en\u00a0pouvant tout en m\u00eame temps attirer une nouvelle client\u00e8le et conserver la sienne !<\/p>\n

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Ci-dessous le\u00a0site\u00a0montrant l’innovation d’ADIDAS ! \u00a0Expliquant le\u00a0Scan, qui a permis aux clients potentiels d’\u00eatre s\u00e9duits par la phrase \u00ab\u00a0osez changer\u00a0\u00bb et un bouton \u00ab\u00a0Acheter Maintenant\u00a0\u00bb, qui lui simplifiait le processus d\u2019achat pour eux.<\/span><\/p>\n

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[\/et_pb_text][et_pb_button button_text=\u00a0\u00bbClics\u00a0\u00bb _builder_version=\u00a0\u00bb4.23.1″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb theme_builder_area=\u00a0\u00bbpost_content\u00a0\u00bb hover_enabled=\u00a0\u00bb0″ sticky_enabled=\u00a0\u00bb0″ button_url=\u00a0\u00bbhttps:\/\/metav.rs\/fr\/blog\/adidas-dans-le-metaverse\/\u00a0\u00bb custom_button=\u00a0\u00bbon\u00a0\u00bb button_text_color=\u00a0\u00bb#000000″ button_text_size=\u00a0\u00bb17px\u00a0\u00bb button_alignment=\u00a0\u00bbcenter\u00a0\u00bb button_bg_color=\u00a0\u00bb#E09900″ button_bg_enable_color=\u00a0\u00bbon\u00a0\u00bb button_border_width=\u00a0\u00bb7px\u00a0\u00bb][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1″ theme_builder_area=\u00a0\u00bbpost_content\u00a0\u00bb _builder_version=\u00a0\u00bb4.23.1″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb][et_pb_row _builder_version=\u00a0\u00bb4.23.1″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb column_structure=\u00a0\u00bb1_2,1_2″ theme_builder_area=\u00a0\u00bbpost_content\u00a0\u00bb custom_padding=\u00a0\u00bb0px|||||\u00a0\u00bb][et_pb_column _builder_version=\u00a0\u00bb4.23.1″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb type=\u00a0\u00bb1_2″ theme_builder_area=\u00a0\u00bbpost_content\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.23.1″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb theme_builder_area=\u00a0\u00bbpost_content\u00a0\u00bb hover_enabled=\u00a0\u00bb0″ sticky_enabled=\u00a0\u00bb0″ text_font=\u00a0\u00bbArchivo Black||||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#000000″]<\/p>\n

La mode num\u00e9rique peut non seulement r\u00e9soudre les probl\u00e8mes de durabilit\u00e9 et de greenwashing de la mode, mais aussi d\u00e9mocratiser l\u2019industrie<\/span><\/p>\n

Dans le m\u00e9tavers, le rapport avec le client est totalement diff\u00e9rent. On peut interagir avec lui en le touchant de fa\u00e7on tr\u00e8s \u00e9motionnelle. A condition de ne pas lui proposer juste une r\u00e9plique de ce qui existe dans le monde r\u00e9el. Au contraire, il faut offrir ce qui habituellement n\u2019est pas accessible, \u00e0 travers des sensorialit\u00e9s diff\u00e9rentes<\/span><\/p>\n

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En associant une fragrance \u00e0 une couleur, image ou son, on peut d\u00e9clencher une impression olfactive. Les technologies permettent aussi de donner plus de contenus via la r\u00e9alit\u00e9 augment\u00e9e<\/span><\/p>\n

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La premi\u00e8re Metaverse Fashion Week avec le d\u00e9fil\u00e9 Dolce&Gabbana, accueilli sous une pluie de laser dans l’UNXD Luxury District.\u00a0<\/span><\/p>\n

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En son centre, un catwalk en forme de ‘8’ sur laquelle se succ\u00e8dent des avatars arborant les collections virtuelles.<\/span><\/p>\n

Un petit aper\u00e7u derri\u00e8re le lien ci-dessous d’une analyse de cet \u00e9v\u00e9nement !<\/span><\/p>\n

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Gucci continue son implantation dans le metaverse avec YugaLabs<\/h1>\n

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La maison italienne va faire son introduction dans l’espace digital Otherside, imagin\u00e9 par l’entreprise sp\u00e9cialis\u00e9e dans le Web3, et d\u00e9voiler d’ici peu de nouvelles exp\u00e9riences pour sa communaut\u00e9<\/span><\/p>\n

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LE METAVERSE, NOUVEAU HOBBIE DES MARQUES DE MODE\u00a0Bienvenue dans notre newsletter mensuelle d\u00e9di\u00e9e aux actualit\u00e9s et nouveaut\u00e9s dans le milieu de la mode.\u00a0 Aujourd’hui, nous abordons le sujet du METAVERSE. Celui-ci fait \u00e0 la fois pol\u00e9mique mais redonne aussi beaucoup d’espoir quant \u00e0 la continuit\u00e9 du d\u00e9veloppement technique et moderne des marques de mode et […]<\/p>\n","protected":false},"author":26,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[1],"tags":[],"yoast_head":"\n- Examen 2A1<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/trend-setting.fr\/exam2a1\/2024\/01\/23\/31\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"- Examen 2A1\" \/>\n<meta property=\"og:description\" content=\"LE METAVERSE, NOUVEAU HOBBIE DES MARQUES DE MODE\u00a0Bienvenue dans notre newsletter mensuelle d\u00e9di\u00e9e aux actualit\u00e9s et nouveaut\u00e9s dans le milieu de la mode.\u00a0 Aujourd'hui, nous abordons le sujet du METAVERSE. 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